Sterling Smiles Islamabad - Dental Clinic Recruitment Campaign
Category: Social Media Advertising - Case Study
The Challenge
Sterling Smiles, a premium dental clinic in Islamabad, faced challenges in scaling their administrative and clinical team quickly. They needed to hire a qualified dental assistant to support their growing patient volume, but traditional recruitment methods were slow and generated low-quality candidates. They needed a targeted, rapid solution to secure the right hire.
The Solution
SPARX Studioz & Technologies designed and deployed a hyper-targeted recruitment campaign using Facebook Lead Forms. By targeting candidates with specific dental/clinical backgrounds in Islamabad and optimizing ad copy for immediate hiring, we generated 73 high-intent candidate leads within 24 hours at a minor cost of just Rs 11.47 per lead. This enabled the clinic to interview and hire a qualified candidate on the very first day of the campaign.